Chuck Kocal is a 15-year veteran of the marketing and advertising
industry, working for several major American orchestras since
1997. He has established a track record of success, posting
substantial revenue growth in each position. His broad-based
experience includes managing classical, pops, family, chamber,
outdoor summer, holiday, organ recital, and jazz products.
Chuck Kocal's resume reads as follows:
January 2006-Present
CRStager marketing & audience development
Primary contact for multiple CRStager clients. Engineered dramatic, multi-year sales growth for the Kansas City Symphony - including a 100% increase in Classical Series revenue – and reversed declining sales for the Knoxville Symphony Orchestra, Louisiana Philharmonic, and Columbus Symphony Orchestra.
2003-2005
Indianapolis Symphony Orchestra
Director of Marketing
Responsible for $6.5 million in annual ticket revenue. Posted
double digit revenue growth for every product, and set all-time
records for Pops single ticket revenue and holiday product
"A Yuletide Celebration.
2001-2003
The Cleveland Orchestra
Marketing Manager
Responsible for $10 million in annual ticket revenue. Managed
the first full season in refurbished Severance Hall and music
director Franz Welser-Most's inaugural season.
1999-2001
Knoxville Symphony Orchestra
Director of Marketing
Managed the Orchestra's marketing, box office, and public
relations functions, and established all time record for paid
attendance in a single season.
1997-1999
Indianapolis Symphony Orchestra
Marketing Associate
Managed subscription and single ticket campaigns for the Orchestra's
classical, pops, and family products.
Education
1985-89, 1995-97
Indiana University - Bloomington
Bachelor of Science degree from the School of Business with
a concentration in Advertising, and graduate work in Organizational
Communication through the Speech Communication Department.

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